Discover the Story Behind Di Meo Winery
In the early ’80s, siblings Erminia, Generoso, and Roberto Di Meo took over their parents Vittorio and Alessandrina’s historic farmhouse. This beautiful farmhouse, located just a few kilometers from Avellino in the municipality of Salza Irpina, once belonged to the Princes Caracciolo and is surrounded by rolling, windy hills. A striking 18th-century hunting lodge dominates the landscape.
Erminia, Generoso, and Roberto Di Meo set out to produce wines from the most common indigenous grape varieties in Irpinia, such as Fiano, Greco, Aglianico, and Coda di Volpe. In addition, they aimed to uphold the cultural heritage of their region. They planted vineyards, and in 1986, the family’s first wines came onto the market. Thus, Di Meo Winery was born.
As the Irpinia wine region underwent a period of strong growth, with significant recognition for the three DOCGs Fiano di Avellino, Greco di Tufo, and Taurasi, the Di Meo’s wine project also grew. In addition to producing wines in the most suitable areas of the province, they expanded their range to include liqueurs, distilled spirits, and other gastronomic products from Irpinia. Within a few years, the company grew into one of the most prestigious producers in the region.
Today, the winery is run by Roberto, an oenologist and sales manager, and Generoso, promoter of “Di Meo Vini ad Arte”, a project to promote and spread the cultural heritage of Irpinia and Campania. Like wine, this is a way to celebrate the family’s connection with the area and share the story with contemporary taste.
Di Meo Winery is located in the heart of Irpinia, between the small villages of Salza Irpina and Parolise. The 25-hectare vineyard encompasses the old hunting lodge, which has now been transformed into a luxury country house for business and private events, administrative offices, and wine and liqueur production facilities.
Di Meo cultivates exclusively native grape varieties in the most suitable parts of Irpinia, spread across the three DOCG areas: Fiano di Avellino, Greco di Tufo, and Taurasi.
Today’s wine production consists of 15 labels, divided into two product lines: Tradition and Time. The former is a classic line, with the iconic single varietal wines from Irpinia. The Time line, however, includes the Reserves, a continual challenge to explore the aging possibilities of primarily Fiano and other native grape varieties that have made this area world-famous.
In addition to the wines, Di Meo has a limited production of single varietal Grappa (Fiano, Greco, and Aglianico). The range is completed by a 25-year-old Brandy and two liqueurs from the family tradition: “Ratafià di Nonna Erminia”, a refined mix of herbs and Aglianico, and “Schiaccianoci”, an original reinterpretation of the famous Nocino liqueur.